About Bouj-ee Luxe
Our ethos is simple: minimal branding, maximum savings, and a commitment to helping you look and feel your best without breaking the bank. Whether you're looking for everyday active essentials or statement pieces to elevate your wardrobe, Bouj-ee has you covered.
As a small e-commerce retailer, we’ve set out to redefine affordable fashion for the gym.
Our Story
Bouj-ee Luxe was born out of necessity. As a couple living in a small apartment, we juggled full-time jobs while pursuing our passion for fitness and outdoor activities. We noticed a gap in the market—a lack of stylish, budget-friendly activewear that didn’t compromise on quality. How did we notice this gap?... We have a tight budget. So when retailers sell leggings between $60-$100 that are no more special than the next place, Bouj-ee Luxe is born.
Our Mission
Our mission is simple: to make activewear that fits your lifestyle and your budget. We believe that feeling confident during your workout shouldn’t break the bank. Whether you’re hitting the gym, going for a run, or practicing yoga, Bouj-ee Luxe has you covered.
What Sets Us Apart
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Affordability: We’re committed to offering high-quality activewear at prices that won’t leave your wallet gasping for air.
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Style: Our designs blend fashion-forward trends with functional performance. You’ll look as good as you feel. We rock minimal branding as we haven't scaled to the level where we're smacking logos on everything, so you won't have our silly name running down the side of your leggings.
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Inclusivity: Ultimately, we're people just like you. There is no bar for entry to shopping here. Although that's the bare minimum, we want to ensure you that you're always welcome here. We support you in all of your fashion endeavors!
- The market niche: With all of the options around, people flock to the big names, but often times you can skim past a great deal with a smaller retailer like Bouj-ee Luxe.
- Size matters: Hey..., we're a small business. We'll listen to you. We'll make changes for you (within reason).
The Future
We’re not stopping here. Our vision is to scale Bouj-ee Luxe to continue providing better deals, expanding our product line, and supporting our community. Join us on this journey—we’re all about empowering you to move, sweat, and conquer your goal!
Our Process
We don't have our own personal warehouses currently, so we use multiple third party warehouses that we move product to from chosen manufacturers. With this, your feedback matters. We ship in our own products to test and review before posting, however if something slips through the cracks, Bouj-ee Luxe will work to rectify the issue, even if it means that we cut off a supplier.
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Curated Selection: We meticulously curate a collection of trendy products, working to review each item for quality issues before adding it to the site.
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Supplier Relationships: We’ve established partnerships with reliable manufacturers and suppliers. These relationships allow us to source high-quality activewear directly from the makers.
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Inventory Management: Instead of stocking inventory ourselves, we maintain a virtual catalog. When you place an order, we coordinate with our suppliers to fulfill it promptly.
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Seamless Fulfillment: Once you’ve chosen your favorite pieces, we handle the rest. Our suppliers ship the items directly to your doorstep, ensuring a smooth and efficient process.
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Quality Assurance: Before any item reaches you, we inspect it for quality, fit, and style. Your satisfaction is our top priority.
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Affordability: By eliminating the need for physical warehousing, we keep costs low. This allows us to offer you fashionable activewear at wallet-friendly prices.